
This challenge is an initiative by Morettino and MUV B Corp, launched on the occasion of the Palermo Coffee Festival.
Challenge period: from 06/06/2025 to 27/06/2025
The initiative is open to participants worldwide and aims to promote more sustainable means of transportation to reach the Palermo Coffee Festival.
The challenge is open to all MUV Game users who log their sustainable journeys using the MUV Game app, through the supported transport modes.
This is a Collaborative Challenge, where all players contribute to a collective score to reach three milestone thresholds.
✅ Upon reaching each threshold, badges and rewards are unlocked.
✅ Points earned by each participant are added to the overall total.
✅ The collective score determines whether the challenge goals are achieved.
Participants earn points by logging their sustainable trips via the MUV Game app, provided that:
🔹 The trip is tracked using the app.
🔹 The route is validated by MUV’s automatic algorithms.
Trips that do not meet these criteria will not be counted toward the total score.
The mechanism for tracking and verifying sustainable travel works as follows:
To enable tracking, location services must be activated on the device. These are used exclusively for validating sustainable travel and for statistical and research purposes.
For optimal tracking performance, users are advised to disable battery saving features, which may interfere with trip recording.
MUV is not responsible for loss of GPS signal or trip data due to device issues, internet disconnections, or other third-party technical problems.
More details are available in the “Support” section of the app and in the Terms and Conditions of Use.
The collaborative challenge rewards will be distributed through a lottery among the top-performing players. The number of participants eligible for the draw will increase as the challenge reaches three progressively higher score thresholds.
🎟️ Each qualified player will receive a number of lottery tickets based on their position on the leaderboard: the higher the ranking, the more tickets they receive.
The lottery will be conducted by randomly drawing winning tickets from among those assigned to the eligible players. A participant’s chances of winning depend on the total number of eligible users and the number of tickets they hold, as more players qualify at higher thresholds, while the number of prizes remains constant.
All players participating in the challenge will immediately receive a 10% discount code for use at the Morettino Lab in Palermo, available in the “Rewards” section of the MUV Game app.
🎁 Lottery Prizes:
Prizes will be awarded in the order of drawing, from highest to lowest value.
⛔ Each player can win only one prize.
Access to the lottery will depend on reaching total collective score thresholds:
First Threshold – 50,000 points
→ Lottery among the top 25 players
Second Threshold – 180,000 points
→ Lottery among the top 30 players
Third Threshold – 360,000 points
→ Lottery among the top 40 players
📌 As higher thresholds are reached, more players become eligible for the draw, but the number of prizes remains the same.
At the end of the challenge, the prizes will be assigned and made immediately available in the “Rewards” section of the MUV Game app.
📢 This initiative serves social and charitable purposes and is not classified as a prize competition under Italian Presidential Decree of October 26, 2001, no. 430 (Art. 6, letter e).
🔒 Personal Data Protection
To conduct the challenge, trip data collected through the app will be processed.
✔️ All personal data will be handled in accordance with applicable privacy laws.
✔️ More information is available in the 👉 Privacy Policy
Employees of INAIL, LIST, ISPRA, Fondazione Unipolis, Fondazione CRT and many others have already turned colleagues into sustainable mobility athletes and actively contributed to reducing emissions.
Whether it is a sustainability project for employees or sponsorship for our champions, companies and organizations play as well the game of change.